Lay’s: La debilidad de todos incluso de las mismas papas.

Una botana es esencial para esos antojos que de repente nos dan y que mejor que sea algo de calidad, así lo propuso Energy BBDO para las papas Lay’s con unos personajes muy peculiares.

Advertising Agency: Energy BBDO, USA
Chief Creative Officer: Dan Fietsam
Head of Production: Rowley Samuel
Group Creative Director: Tim Pontarelli
Executive Producer: John Pratt
Integrated Producer: Shobin Mathew
Integrated Associate Producer: Sarah Tomick
Music Producer: Daniel Kuypers
Senior Integrated Business Affairs Manager: Zoe Grubbe
Senior Art Director: Isaac Pagan
Assistant Creative Director / Copywriter: Bowen Mendolson
Copywriters: Anthony Brooks, Allie Gehan
Client Service Director: Anna Bleers
Account Director: Kate Houghton
Directors: Lauren Indovina, Borja Pena
Producers: Anna deCastro
Assistant Producer: Steve Intrabartola
Designers: Lauren Indovina, Eunice Kim, Hyesung Park, Borja Pena
Lead Technical Director: Aaron Baker
Modeler: Oliver Castle, Bryan Eck, Jordan Harvey
Rigger: Zed Bennett
Lighter: Justin Burton, Jonah Friedman, Andrew Gilbert, Jordan Harvey, Susie Jang
3D Generalist: Jonah Friedman, Joerg Liebold
3D Animators: Roman Kobryn, Anthony Travieso / Temp Artist NY 01
2D Supervisors: Joerg Liebold, Diego Vazquez
Storyboard Artist: Ben Chan
Compositors: Danica Parry, Tim Regan
Flame Artist: Yohance Brown
Tracker: Bogdan Mihajlovic
Editors: Victor Barczyk, Sarra Idris, Cass Vanini
Audio Post: Audio Producers Group
Engineer: Peter Erazmus
Producers: Mindy Verson, David Kaplan
Music: Nylon
End Tag Treatment: The Mill